The pandemic has given rise to a whole new paradigm of needs from travelers for a seamless journey. They live in the ‘now’ and expect a personalized travel experience from brands.
The past year and a half has been a tumultuous time for the travel and hospitality industry, more so for the latter. All indications are that the hotel industry has rebounded from the depths of the Covid-19 pandemic. The U.S. hotel occupancy is returning to pre-pandemic 2019 levels this summer. This is good news…
The last year-and-a-half has upended the world of travel even more than it has other industries. The very nature of travel has changed – business travel has been replaced by virtual meetings and vacations by workcations. Customers are, more than ever, expecting a seamless, personalized experience throughout the journey with a spotlight on safety. Outside of pandemic-induced changes to the industry, millennials are driving demand for sustainable travel.
Internal technology organizations are often considered cost centers that “deliver” projects; based on the pre-determined requirements from the business functions within that enterprise.
While every industry talks about customer experience, the travel industry is unique because the product that a travel company sells is an experience. For an airline, the seat is a product; for a hotel, the room is a product; yet the true product that a traveler buys is the experience – experience of a flight, experience of a stay and so on.